LES HIJABEUSES

In 2023, the collective Les Hijabeuses set themselves the challenge of climbing Kilimanjaro. This project is meaningful and full of hope, aiming to inspire girls and women worldwide.

The journey begins with a new visual identity and the announcement of the project to their families; it continues with a talk at the International Youth Union headquarters on International Women's Day, a charity football tournament benefiting the Tanzanian Women Guides Foundation, a preparation stay in Chamonix, and culminates at 5,895 meters on the highest peak in Africa.

Client : Les Hijabeuses / Nike Paris
Expertise : Event production / Logistic / Creative Concept / Art Direction